Growth Hacking Culture

Wouldn't it be great to get to know the naked truth about some companies' culture? No fluff just whatever it is being said by their employees. 
Google searches related to work culture have increased significantly. People are interested in learning more about a company's employee experience, psychological safety, benefits, flexibility, equality, among other things. 
While this is great, it can still be time-consuming to delve deeper into cultural challenges and specific companies or industries. 
However, a new way of finding this information has emerged - A bunch of tech guys working with artificial intelligence are analyzing everything being said on the internet about corporate's work culture by employees. I got the hint to contact one of the founders of Culturama to discuss the creation of the largest encyclopedia of work culture.
About Andi Kacperski
Andi Kacperski is a Co-Founder of Culturama, an advanced analytics tool for work culture that has been designed to assist leaders and HR teams in improving their people strategy.
Connecting with Andi Kacperski
LinkedIn: https://www.linkedin.com/in/kacperski/
Trying Culturama
 
Today you can try their data for free but you can also ask the Culturama guys to benchmark your company at https://culturama.is/ 
Culturama is a tool, offering insights on 130 work-related problems to help employees make informed career decisions and companies to understand where they stand vs. their competition. Our study covers 32 industries, the largest 1500 global organizations, and is based on automated analysis of 4.8 million employee opinions expressed in natural language.
 
What We Discussed in the Episode:
- Understanding the purpose of Addressing Work Culture Insights Deficiency- How Culturama Differs from Employer Review Sites- Top Work Challenges on Culturama - Most Sought-After Topics- Gain an Unmatched Edge with Culturama - Learn from Competitor's Strengths and Weaknesses in People Management- Impact of Collaboration in the Workplace - Insights from Culturama's Data- Exploring the Key Traits of Successful Leadership - Insights from Culturama's Data- Enabling Employee Wellbeing in the Workplace - Top Factors Identified - Insights from Culturama's Data- Work Challenges Across Industries - Identifying the Best and Worst Performers - Insights from Culturama's Data
 
READ ALSO THIS -The Most Important Leadership Actions to Engage Employees an article by PeopleKult >> https://www.peoplekult.com/post/the-most-important-leadership-actions-to-engage-employees 
 

In this episode of Growth Hacking Culture, we tackle the pressing topic of major change initiatives and the challenges that organizations face in implementing them. According to Gartner's research, approximately 75% of organizations plan to increase their major change initiatives in the next three years. However, without an effective approach to inspire change within the organization, these initiatives are at risk of failing to meet their intended goals.
To successfully introduce new ideas and drive organizational change, it's crucial for the leadership team to have a comprehensive understanding of cultural change. But leading an organization towards transformational change is no easy task. That's why we've invited Tony Martignetti, a renowned organizational change management expert, to share his insights on how to inspire people during times of cultural change.
About Tony Martignetti
Tony Martignetti has a diverse professional background that includes working as a finance and strategy executive with some of the world's top life sciences companies. With this extensive experience, he has transitioned into a leadership development advisor, helping leaders achieve their transformational goals.
In addition to his advisory role, Tony is also a renowned author and host of "The Virtual Campfire" podcast, which focuses on sharing inspiring stories of leaders' transformation journeys. His book, "Climbing the Right Mountain: Navigating the Journey to An Inspired Life," is a must-read for leaders who have achieved success in the past but are looking to find fulfillment and purpose in their personal and professional lives.
By reading Tony's book or tuning in to his podcast, listeners can gain valuable insights on leadership and personal growth, while learning from his experiences and expertise. So, if you're looking to climb the right mountain and navigate your journey towards an inspired life, Tony Martignetti can help you achieve your goals.
 
Connecting with Tony Martignetti
LinkedIn: https://www.linkedin.com/in/tonymartignett1/
His Book Climbing the Right Mountain: https://www.amazon.com/Climbing-Right-Mountain-Navigating-Inspired-ebook/dp/B096N4VGS1/
Inspired Purpose Coaching Site: https://www.inspiredpurposecoach.com/ 
 
What We Discussed in the Episode:
Key factors that contribute to successful transitions in corporate transformation, as observed from experience in senior leadership positions.
Common mistakes made by leaders during cultural changes.
Tony Martignetti’s Definition of Corporate Culture
Strategies for preparing individuals for significant organizational or cultural shifts.
Shifting from an organization-driven change to a people-led change.
Ways for leaders to inspire and motivate others to embrace change.
Methods for measuring the success of a transition.
 
 
BONUS: Get a Free Guidebook for Reinventing How People Learn in Corporate
 
There is a science on how the brain processes learning - This can help organizations redesign the way people learn in corporate - I have compiled it in a free guidebook here https://www.peoplekult.com/reinvent-corporate-learning-guidebook 

In today's rapidly changing business environment, activating a culture of agility is essential for organizations to thrive. An agile culture promotes flexibility, adaptability, and innovation, allowing organizations to quickly respond to new opportunities and challenges. To activate a culture of agility, organizations must focus on developing a mindset of continuous improvement, collaboration, and experimentation. This requires a willingness to take risks, learn from failure, and continuously iterate on processes and strategies.
Leaders play a critical role in activating a culture of agility by setting a clear vision, communicating it effectively, and empowering employees to make decisions and take ownership of their work. They also need to create an environment that supports experimentation, encourages cross-functional collaboration, and rewards innovation.
Overall, activating a culture of agility requires a long-term commitment to cultural transformation, but the benefits can be significant. Organizations can increase resilience, improve customer satisfaction, and foster a more engaged and motivated workforce. By prioritizing agility, organizations can position themselves for long-term success in today's rapidly changing business landscape.
About Angela Johnson
In 2010, Angela Johnson founded Collaborative Leadership Team and has since become a successful entrepreneur, educator, and coach. Through coaching, training, and empowerment, she assists individuals in using various techniques to reach their professional goals and objectives. Angela holds several certifications, including Certified LeSS Practitioner (CLP), Certified Scrum Trainer (CST), and is one of the first Scrum Alliance Path to CSP Approved Educators.
With a career spanning over 24 years in aiding leaders and teams, Angela has worked with clients across multiple industries such as agency and services, software, hardware, marketing, financial services, insurance, learning and development, and more.
Angela is the author of the book titled "The Scrum Master Files: Secrets Every Coach Should Know"
Her LinkedIn profile https://www.linkedin.com/in/angelajohnsonscrumtrainer/ 
The Collaborative Leadership Team website https://collaborativeleadershipteam.com/ 
What We Discussed in this Episode on Culture of Agility:
- Agile Methodology: Is it a Process or a Philosophy?- The Value of Agile: Improving Human Skills for Better Work Culture - Insights from "The Scrum Master Files"- Overcoming the Challenges: Why Non-Tech Functions Struggle with Adopting Agile Methodologies- Business Agility and Agile Methods: Is There a Correlation?- Agile Companies: Are They Better Performing than Their Peers?- Starting from Scratch: Implementing Business Agility - A CEO's Roadmap- Beyond Scrum: Exploring Other Methodologies to Enhance Business Agility- Agile Principles for Personal Growth and Development: Can They be Used as a Tool?
 
BONUS: Get a Free Guidebook for Reinventing How People Learn in Corporate
 
There is a science on how the brain processes learning - This can help organizations redesign the way people learn in corporate - I have compiled it in a free guidebook here

It would be fantastic if we could all work in an environment where we're free to make mistakes, discuss challenging topics, embrace diversity, take risks without fear of failure, and ask for help without judgment.
Unfortunately, the reality is that psychological safety, the most misunderstood aspect of workplace culture, is often neglected due to business pressure.
Organizations that prioritize psychological safety are better able to foster innovation, collaboration, and a sense of belonging among their employees, leading to improved performance and greater overall success.
As a result, many businesses and leaders are now recognizing the importance of creating a psychologically safe workplace culture. 
About Maura Barclay
She is an accomplished author with over a decade of experience and thought leadership in "conscious conduct." Her expertise has allowed her to consult for diverse organizations, ranging from Starbucks to the US Military, the IMF, and several startups.
She also hosts the C-Change Show- Changing Business Culture for GOOD, which aims to promote positive changes in business culture. One of her notable qualities is her candor in discussing the inner workings of organizations, which she believes require psychological safety for individuals to be authentic and have a meaningful impact. She stresses the importance of eliminating judgement, blame, and shame from conversations to foster true diversity and belonging.
Connecting with Maura Barclay
LinkedIn: https://www.linkedin.com/in/maurabarclay/
Website: https://maurabarclay.com/
 
What We Discussed in the Episode on Why Psychological Safety Became So Important Now:
What are the signs that Psychological Safety is not doing great at work?
Where do we draw the line between a work environment that is demanding, blunt, honest and the need for psychological safety
What are the first actions that a new manager should do to assess and act on the Psychological Safety in the new team?
There are 4x more google searches of the word Psychological Safety vs pre-covid - How did we suddenly discover this word??
Is there a way to classify how good are companies in terms of Psychological Safety
Why is so difficult for organizations to get better at Psychological Safety
Magic Wand: You are given the CEO positions of a fortune 500 known for its low Psychological Safety - what would be your first actions?
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Get a Free Guidebook for Reinventing How People Learn in Corporate
There is a science on how the brain processes learning - This can help organizations redesign the way people learn in corporate - I have compiled it in a free guidebook https://www.peoplekult.com/reinvent-corporate-learning-guidebook 
 
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In today's fast-paced and competitive business world, toxic work cultures can be detrimental to both employees and the organization's success. From negativity, harassment, and discrimination to undervalued employees, overworked staff, and burnout, toxic work cultures can be a recipe for disaster.
Research has shown that companies with positive work cultures have higher levels of employee retention, customer satisfaction, and profitability. On the other hand, toxic work cultures can lead to high turnover rates, low morale, and burnout. Employees in such environments may feel undervalued, overworked, and stressed, which ultimately leads to a decline in productivity.
Fortunately, there has been a growing awareness of the importance of healthy work cultures in recent years. Many companies are now prioritizing employee well-being by implementing policies and practices that promote a positive work environment. This includes things like flexible work arrangements, clear communication, fair compensation, and opportunities for professional growth and development.
While some companies may still maintain toxic work cultures, it's becoming increasingly clear that such practices are untenable and unappealing to both employees and consumers. Companies that prioritize healthy work cultures are likely to be more successful and better equipped to compete in the long term.
 
About Ira Wolfe
Ira S. Wolfe has been recognized as the leading Global Thought Leader on the Future of Work by Thinkers360, and is also ranked among the Top 10 in HR. He is widely regarded as a visionary in the field of HR, with a particular focus on managing the intersection of traditional work practices, modern technology, and the digital age. Ira has delivered a TEDx talk, and serves as the Chief Googlization Officer of Poised for the Future Company, as well as being the host of the popular Geeks Geezers Googlization podcast, which is known for challenging conventional thinking about the future of work. He is also an accomplished author.
 
Connecting with Ira Wolfe
LinkedIn: https://www.linkedin.com/in/irawolfe/
Website: https://www.irawolfe.com/
 
What We Discussed in the Episode:
Why would a business receive an F grade for its work culture?
What factors do job seekers consider when choosing their first or next job?
Does HR prioritize the "Human" in Human Resources?
How relevant is "The Shift or Die" principle from your book to Toxic Cultures?
Can we expect positive changes in work cultures in the near future?
What actions can companies take to address managers with toxic behaviors?
What are the upcoming trends for Work Cultures?
 
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. Ivan helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
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The science of storytelling is a highly relevant topic in today's workplace. It explores how stories can be used to inspire change and create engagement among employees. By crafting narratives that resonate with people's emotions and values, storytellers can capture their audience's attention and make complex ideas more accessible and memorable.
In today's fast-paced and ever-changing workplace, the ability to communicate effectively and inspire change is more important than ever. By mastering the science of storytelling, individuals and organizations can tap into the power of narrative to connect with their audiences, build trust, and drive meaningful change. So, if you're looking to inspire change at work, consider harnessing the power of storytelling to get your message across.
Whether you're a manager looking to motivate your team, an entrepreneur looking to inspire investors, or simply someone who wants to communicate more effectively, this podcast will provide you with practical tips and strategies to use the power of storytelling to inspire change at work.
About Richard Newman
At the age of 18, Richard began his quest to uncover the fundamental principles of communication. He lived in the Himalayan foothills with Tibetan monks, with whom he had to communicate non-verbally due to their language barrier.
Richard's research on non-verbal communication was published in the prestigious Journal of Psychology. His study proved that minor behavior modifications could lead to a 44% increase in leadership ratings and a 59% rise in electoral votes.
Richard is the founder of Body Talk, the top evidence-based training program on communication psychology.
He is the author of the book "You Were Born to Speak" and his forthcoming book, "Lift Your Impact: Transform Your Mindset, Influence, and Future to Elevate Your Work, Team, and Life," offers innovative communication strategies that can help professionals increase their impact and influence. This groundbreaking book will be released on May 2nd 2023.
Connecting with Richard Newman
Instagram https://www.instagram.com/richardnewmanspeaks/
LinkedIn https://www.linkedin.com/in/richardnewmanspeaks/
Website https://ukbodytalk.com/
His upcoming book Lift Your Impact: Transform Your Mindset, Influence, and Future to Elevate Your Work, Team, and Life https://www.amazon.com/Lift-Your-Impact-Transform-Influence/dp/1265086141 
What We Discussed in this Episode:
Why is it difficult for managers to inspire and empathize with their teams at work?
How can changing your communication style help inspire and onboard more people?
The science of storytelling: what happens in the brain when we tell stories effectively?
If Richard were the CEO of a Fortune 500 company, what would be his first steps to unleash the power of communication and inspire his teams?
How can introverts overcome their reservations about participating in group activities?
Richard Newman's expert advice for overcoming one of the biggest workplace challenges: feeling a sense of belonging.
 
Bonus -Four Reasons for Low Employee Engagement Rates and How to Improve It https://www.peoplekult.com/post/four-reasons-for-low-employee-engagement-rates-and-how-to-improve-it 
 
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. Ivan helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
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Creating a workplace where people feel they belong is crucial for the success of any organization. Employees who feel included and valued are more likely to be engaged and committed to their work, resulting in increased productivity and job satisfaction. To achieve this, employers need to prioritize diversity and inclusivity, treating all employees with respect and offering opportunities for growth and contribution.
Through proactive efforts to promote inclusivity, trust, and mutual respect, companies can foster a positive company culture that attracts and retains top talent. By creating a workplace of belonging, your organization can achieve greater success and make a positive impact on your employees and community.
Are you looking to create a workplace where your employees feel valued, supported, and connected? Join our podcast as we explore practical steps for employers to create a workplace of belonging. 
 
About Beth Ridley
Beth Ridley, is an organizational transformation consultant, author, and speaker with over 25 years of leadership and management consulting experience. Beth's expertise lies in helping companies seamlessly integrate diversity, equity, and inclusion (DEI) best practices throughout their organizations. With a proven track record, Beth and her team offer a comprehensive roadmap for improving recruitment, retention, brand enhancement, and profitability.
Beth's expertise has garnered national attention, with her work featured in leading publications, and her frequent appearances on television and as a keynote speaker at global events.
Connecting with Beth Ridley
LinkedIn: https://www.linkedin.com/in/beth-ridley-a92b8b5/
Link to download complementary resources: www.ridleyresources.com
Join Ridley Consulting Group newsletter: https://ridleyconsultants.com/join/
What We Discussed in the Episode of Beth Ridley on Creating a Workplace where People Belong:
The importance of Belonging in the Post-COVID Workplace
Loneliness and Isolation in the Remote Work World: Effects on Employee Belonging
Where Does Belonging Rank Among Factors for a Healthy Work Culture?
Why is it Challenging to Apply Sports or Military Belonging Examples to Corporate Environments?
Top Companies That Foster a Sense of Belonging in Their Employees
Ways Managers Can Cultivate a Sense of Belonging in Their Teams
Strategies for Building Inclusivity in the Workplace
The Cost of Not Prioritizing Belonging in the Workplace
 
Bonus - Article on Work Culture: Understanding What Employees Really Want
https://www.peoplekult.com/post/culture-matters-understanding-what-employees-really-want 
 
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. Ivan helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
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Addressing the challenge of building a culture of high performance without leading to burnout is a critical concern for organizations.
High performance is essential for businesses to stay competitive, achieve success and deliver value to their customers. However, an overemphasis on performance without adequate attention to employee well-being can lead to burnout.
✊ Organizations must recognize that preventing burnout is a long-term, ongoing process that requires ongoing attention and investment. It requires a commitment to employee well-being, clear communication, and a willingness to make changes to work practices as needed. 
About Brandi Olson
Brandi Olson is an organizational agility expert. She teaches leaders how to design agile organizations, build high-performing teams and learn faster so that they can deliver great outcomes without burning out. She is also the CEO of Real Work Done and the author of the bestseller Real Flow: Break the Burnout Cycle and Unlock High Performance in the New World of Work.
Connecting with Brandi Olson
LinkedIn: https://www.linkedin.com/in/brandiolson/
On her website Real Work Done https://realworkdone.com/ 
Here are our recommended articles from Brandi:
An excerpt of her book The real reason you're exhausted at the end of the day 
Working More Doesn't Mean More Success - this is a piece on productivity that Brandi wrote for Fast Company Magazine.
 
What we discussed in this episode with Brandi Olson on How to Address the Challenge of Culture of Performance without Burnout
- What are the most usual (and sometimes wrong) assumptions of people in productivity at work?- What does (cognitive) science says about burnout?- How to use the principles of the Agile Approach to create thriving work cultures?- How organizations can apply the principles of optimal productivity (flow)?- What happens in 10 years if organizations do not address the "flood" challenge?- Top tips for better management of people's performance 
 
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. He helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
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In today's fast-paced and ever-changing business environment, resilience is a key factor in the success of an organization. Resilience is the ability to recover quickly from setbacks and adapt to change.
Improving resilience in organizations requires a combination of leadership, culture, strategy, and investment. By developing a strong leadership, fostering a culture of continuous learning, building a diverse and inclusive team, developing robust risk management strategies, embracing technology, fostering innovation, and developing strong partnerships, organizations can master uncertainty and thrive in today's rapidly changing business environment.
Building organizational resilience is an ongoing process that requires continuous evaluation, adaptation, and improvement. It is essential to regularly review and update the organization's strategies and plans, based on feedback and lessons learned from past disruptions. By doing so, organizations can build a culture of resilience that enables them to thrive in the face of uncertainty and change.
My guest today is Sarah Kalmeta is mainly known as the pivoter - she is a change and resilience wizard for organizations and individuals.
About SARAH KALMETA (THE PIVOTER)
Sarah Kalmeta is the founder of Pivot Point, an organization that helps individuals navigate life's major U-turns to achieve success, happiness, and satisfaction. After experiencing a setback in her Olympic figure skating career due to an injury, Sarah saw it as an opportunity to pivot and transitioned to another career in fueled by her drive and determination.
Connecting with Sarah Kalmeta:
Sarah's website https://sarahkalmeta.com/ 
LinkedIn https://www.linkedin.com/in/sarah-kalmeta/ 
Instagram https://www.instagram.com/sarahthepivoter/ 
What we discussed in this episode with Sarah Kalmeta on How to Improve Resilience in Organizations and Master Uncertainty
The meaning of pivoting? Sarah Kalmeta's story and journey
Examples where organizations fail to adapt to unexpected situations
The difference between equipping for resilience a corporate vs. individuals
How can organizations plan and prepare for situations of uncertainty?
The role of leaders to reinforce behaviors of resilience in their teams
Can an organization learn resilience with a traditional training? What are the better ways?
Sarah's top tips for CEOs to growth hack a culture of resilience
 
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. He helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
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🔴 If you enjoy this episode you will also like this article on Beyond Perks and Benefits: The Essence of a Human Centric Workplace

Do you still remember the highlights in the news of "People keep quitting at record levels"? Well even if it is not over, companies are still trying to attract and retain employees in the same old ways.
Two out of five employees are still thinking of quitting globally.
It is time to get real insights about people's retention from somebody who has the heart, mind and experience in career crafting Randi Roberts.
About my guest Randi Roberts
At heart, Randi is a hippie with an Ivy League education, she has been a senior executive at Novartis and some other pharma companies.
After an exceptional career at executive level, She has created a practice on C-suite level coaching through the Randi Roberts Coaching company.
Randi has her own podcast called The Fulfilling Career, Happy Life Podcast.
Get in touch with Randi at www.randirobertscoaching.com 
Access her FREE Career Satisfaction Assessment
What we discussed in this episode with Randi Roberts on Should Organizations Retain or NOT their People?
What are the major reasons for people that want to change jobs today?
Post Great resignation - has the trend stabilized? Is less people leaving - is there different reasons to leave?
Is there anything that companies can start doing to better retain people?
Let’s push the envelope - maybe people leaving their jobs to experiment with their lives is positive for organizations - instead of doing their best for retaining people, it is best for organizations to adapt and let them go and even let them come back. What is your take on this?
Should companies support employees who wants to identify their life purpose even if it means that leave their job? what would be the benefits for organizations?
Is there a way to help people assess better if leaving their jobs will give them fulfillment?
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This episode is hosted by Ivan Palomino - He is a Learning Strategist and Behavioral Designer. He helps organizations build human-centric work cultures.
This episode is brought to you by PeopleKult - the next generation work culture powered by brain and data science.
 
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🔴 If you enjoy this episode you will also like this article on Toxic Work Culture: The Silent Killer in the Workplace