Growth Hacking Culture

In the past few years, there has been significant improvements in people analytics. As we move into 2024, HR teams are urged to harness the power of recruitment, hiring, retention, motivation, and developmental data. The demand for people analytics is anticipated to surge further in 2024. Establishing a structured framework is crucial for businesses to comprehend this data and seamlessly integrate its insights into the organizational fabric.
 
About Keith Goode from ZeroedIn Technologies
Keith Goode serves as the Vice President of Client Services at ZeroedIn Technologies, a cutting-edge platform specializing in converting HR, talent, and business data into actionable insights. With a robust background spanning over two decades, Keith has adeptly implemented and supported human capital management and business intelligence solutions.
 
What We Discussed in this Episode about Key Trends on People’s Analytics:
- What is the key Information Companies Must Acquire About People for Business Success in 2024- Impact of AI and NLP [Neurolinguistic Programming] on HR Technology: Advancements from a Year Ago and Present Capabilities- Primary Obstacles for Companies Embracing People Analytics: Resources, Knowledge, or Financial Constraints?- Empowering HR Professionals: Strategies to Enhance Tech Proficiency and Skill Acquisition- Current Trends in Assessing Corporate Work Culture: Insights and Developments- As CEO of a Fortune 500 Company, What are the Crucial People Insights for Frequent Monitoring
 
Bonus Material on Trends 2024
Key Trends 2024 in the workplace https://www.peoplekult.com/post/the-human-centric-workplace-top-trends-for-2024 
How to make creativity be the driver of business growth in 2024 https://www.thecornerstoneadvisory.com/our-insights/how-creativity-drives-business-innovation-and-growth 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]
 

The phenomenon known as "The Great Resignation," characterized by a substantial wave of workforce departures during 2021 and 2022, has persisted into 2023. This ongoing trend poses significant challenges for companies seeking to attract and retain skilled employees.
Despite concerted efforts by companies to address this issue and retain their valuable talent, only a handful have successfully deciphered the code for fostering employee engagement and long-term retention.
About my guest Paul Ter Wal
With an extensive 22-year career as a labor and employment lawyer, Paul fulfilled his commitment to enhancing the quality of employees' lives beyond mere work-for-pay arrangements. Presently, he aids organizations in recognizing, implementing, and embodying human-centric values. 
Paul is a co-author of the books: My Camino Walk #1 and Independent Minds, Expert Ideas: How to Thrive in a Changing World. His profound expertise and insights are reflected in these publications, showcasing his dedication to empowering individuals and businesses alike.
How to reach Paul Ter Wal? His LinkedIn profile https://www.linkedin.com/in/paulterwal/ 
Free trial of his Employee Engagement Survey
https://paulterwal.com/employee-engagement-survey 
 
What We Discussed in this Episode on Employee Experience vs Employee Retention with Paul Ter Wal:
- What mistakes do companies make in retaining top talent?- Can employee departure numbers truly measure retention success?- Is retaining employees harder now compared to a decade ago?- What key questions can help us decide to stay or leave a job?- How effective is tech in boosting employee engagement?
 
Bonus Resources on Employee Engagement
The Most Important Leadership Actions to Engage Employees https://www.peoplekult.com/post/the-most-important-leadership-actions-to-engage-employees 
The Psychology of Employee Recognition: Understanding What Motivates Your Team https://www.peoplekult.com/post/the-psychology-of-employee-recognition-understanding-what-motivates-your-team 
Subscribe to the Simply Human Newsletter https://simplyhuman.substack.com/ 
 
###
About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 

In a 2020 Deloitte survey, 93% of CEOs advocated for businesses to make a positive impact beyond profits.
Also, consumers favor companies contributing to society or the environment, as indicated by 83% in the same survey. Gallup's 2019 study revealed that employees aligned with their company's mission are six times more engaged and 22 times more likely to thrive in their roles.
But "doing good" for companies is not easy...I have finally found a person who has done great research on “doing good”, somebody that has looked at the reasons on  why it is so tough to make it happen - my guest for this episode is Joshua Berry
About my guest Joshua Berry
Joshua Berry, the Managing Director and Co-Founder of Econic, recently launched his new book, Dare to Be Naive: How to Find Your True Self in a Noisy World.
Dare to Be Naive: How to Find Your True Self in a Noisy World delves into the clash between leaders' aspirations to use business for societal good and the barriers hindering action. Inspired by the current tensions between business and society, Joshua explores this intersection.
Find the freshly released book Dare to be Naive here: https://www.amazon.com/Dare-Be-Naive-Noisy-World/dp/1646871529 
The Econic website: https://www.econic.co/ 
Joshua's website: https://joshuaberry.com/ 
 
What We Discussed in this Episode on How Companies Can Create Value and Make a Positive Impact:
- Reframing Naivety: Redefining Its Role in Society- Balancing Naivety: Finding the Sweet Spot in Business- Patagonia's Purpose-Driven Journey: Unveiling Yvon Chouinard's Strategies- Self-Awareness in Business: Navigating the Good vs. Bad Paradigm- Breaking Barriers: Initiating Naivety Practice for Leaders- Anticipating Change: Common Mistakes in Business Transformation- Daily Habits for Business Change: Embracing a New Paradigm
 
 

Welcome to the Growth hacking Culture Podcast. I am Ivan Palomino.
It all began with a simple desire: to share actionable tips on creating extraordinary work cultures. And let me tell you, the response has been absolutely amazing! 🙌 The Growth Hacking Culture Podcast has become a hub where we challenge the status quo, exchange thought-provoking ideas, and gather insights from top-notch work culture experts.
🌍✨ This podcast has truly struck a chord, we've been incredibly fortunate to feature a stellar lineup of guests.
🌟🎙️ Joining us on the show were luminaries such as Tim Creasey, Maria Morukian, Andres Glusman, Tony Martignetti, Dr. Tanvi Gautam, Aneace Haddad, Ira Wolfe, Richard Newman and many more inspiring individuals.
🤩🎉 I want to express my deepest gratitude to all of you for supporting this endeavor and sharing in the vision of cultivating exceptional work cultures.
🙏❤️ #GrowthHackingCulture
Website https://www.peoplekult.com/podcast-work-culture 
 
This podcast is brought to you by PeopleKult - the next generation work culture powered by brain and data science.

Recent reports indicate a positive trend in workplace leadership, reflecting an 84% employee satisfaction rate with leadership according to Gallup's 2023 "State of Leadership" report — a notable increase from 70% in 2015. Notably, a 2019 study by Harvard Business Review highlighted that companies boasting robust leadership teams yield a 15% higher return on equity compared to those with weaker leadership structures. 
However, despite these improvements, several areas for enhancement persist. Survey data from Gallup's 2023 report reveals that 61% of employees perceive room for enhancement in their leaders' communication skills. 
Moreover, a significant 78% of employees, as per Glassdoor's 2022 findings, feel their contributions lack adequate recognition. Additionally, Gartner's 2023 study found that 59% of employees believe their leaders could enhance empowerment and task delegation—a crucial aspect requiring attention for further advancement in organizational leadership.
It is time to discuss on the common mistakes made by leaders!
 
About my guest Nancy Lyons
Nancy, the CEO and co-founder of the design and technology consultancy Clockwork, is renowned for her expertise in business leadership. She is also the accomplished author behind the book "Work Like a Boss: A Kick-in-the-Pants Guide to Finding (and Using) Your Power at Work." Through her twenty-five years of hands-on experience in business leadership, Nancy offers invaluable insights gleaned from personal experiences and experiments in her book. She emphasizes a crucial lesson: true power isn't derived from titles, promotions, or team management, but rather from a profound sense of ownership and accountability exhibited daily in the workplace. Nancy is also a staunch advocate for gender equality, consistently championing this cause in her professional endeavors.
 
Read her book Work Like a Boss  https://worklikeabossguide.com/
Nancy Lyons Personal Website https://www.nancylyons.com/ 
Her company Clockwork https://www.clockwork.com/ 
 
What We Discussed in the Episode on Leadership Pitfalls:
- Critical errors made by leaders during and after COVID-19.- The ongoing challenges in the post-pandemic landscape and the importance of leadership accountability.- Embracing uncertainty: How leaders conquer fears amid unpredictable business scenarios.- Are feminine leadership traits more suited to today's leadership demands?- Unveiling the necessity of assertiveness for women in navigating leadership roles effectively.
 
Bonus content about Leadership
Read PeopleKult's article on What Great Bosses Say and Do to Create Amazing Work Cultures https://www.peoplekult.com/post/what-great-bosses-say-and-do-to-create-amazing-work-cultures 
Embracing Our Shared Humanity - Simply Human Newsletter https://simplyhuman.substack.com/p/embracing-our-shared-humanity 
 

Behavioral Science at the Rescue of Work Culture
According to a 2023 PwC survey, a striking 72% of corporate executives recognize the critical importance of improving their organization's work culture. This revelation arrives amid significant shifts in employee expectations, a surge in remote work adoption, and a growing demand for agility and innovation within businesses.
The survey's insights highlight the challenges and opportunities inherent in reshaping organizational culture. It underscores the pressing need for proactive strategies to address evolving employee needs and work dynamics, emphasizing the pivotal role of a resilient and adaptive work culture in driving sustained success in today's competitive business landscape.
 
About my guest Dr Jacqueline Kerr
Dr. Jacqueline Kerr, a distinguished behavioral scientist and a resilient burnout survivor, stands among the top 1% of the most referenced scientists globally. With a remarkable portfolio boasting over 200 scientific publications, she is also the editor of the influential book, "The ABC of Behavior Change: A Guide to Successful Disease Prevention and Health Promotion."
In her compelling TEDx talk titled "How to stop burnout before it starts," Dr. Kerr delves into the intricate layers of burnout as a pervasive issue, offering actionable solutions rooted in behavior change science. Her insightful discourse focuses on transforming societal norms surrounding burnout, providing practical strategies applicable to everyone seeking to prevent burnout and promote healthier work-life dynamics.
Find more about Jacqueline Kerr
Leading Real Change website https://www.leading-real-change.com/ 
Her personal site https://www.drjacquelinekerr.com/ 
What We Discussed in this Episode on Behavioral Science helping Culture Change at Work:
- Behavioral Science Holds Potential Solutions for Organizational Cultural Challenges- The Evolution of Behavioral Science in Workplaces Over the Past Decade and Emerging Trends- Visualize Your Role as Chief Culture Officer in a Fortune 500 Company - Initial Three Months' Strategy- Critical Research Findings Revealing Work Culture's Impact on Employee Stress and Burnout- Approaches for Overcoming a Toxic Work Culture in a Successful Company.- Assessing Technology's Readiness in Scaling Exceptional Work Cultures via Behavioral Science
 
Bonus content
Read the Article Building - Trust: The Secret Ingredient for Collaborative Work Cultures https://www.peoplekult.com/post/building-trust-the-secret-ingredient-for-collaborative-work-cultures 
Subscribe to the Simply Human Newsletter published by Ivan Palomino and Zuleka Kaysan https://simplyhuman.substack.com/ 
 

In a SHRM study, 73% of employees held a favorable view of HR, but 27% remained skeptical. Key areas for HR improvement include enhancing diversity and inclusion efforts, investing in employee development, and better supporting employee well-being. Additionally, HR should improve its ability to measure and report on its impact to further strengthen its role in shaping a positive workplace culture.
In this episode with Hilda Gan, we discuss How HR Can Improve Productivity and Happiness in the Workplace
 
About Hilda Gan
Hilda Gan serves as the President of People Bright Consulting Inc., a renowned HR management consulting company located in Toronto. She is a seasoned entrepreneur and a specialist in fostering positive work cultures. Hilda's entrepreneurial journey began with the establishment of an Engineering Consulting firm, which earned the distinction of being ranked among the top 10 Best Workplaces in Canada® on two occasions. Building on this achievement, Hilda introduced the Connect with REVUP™ Program, designed to provide training, coaching, and mentorship to executives, managers, and emerging leaders, enabling them to enhance their people leadership capabilities and cultivate respectful, engaged workplaces.
 
Reaching Hilda Gan
Linkedin https://www.linkedin.com/in/hildagan/
Website https://www.peoplebrightconsulting.com/
 
What We Discussed in this Episode about How HR Can Improve Productivity and Happiness in the Workplace:
How can HR enhance workplace productivity and boost employee morale effectively?
Are the REVUP principles applicable to this endeavor? REVUP stands for Respect, Equality, Values, Uniqueness, Potential
What are the typical HR errors that can adversely impact productivity and happiness?
Do HR departments possess the necessary tools for effective employee performance management?
What strategies can HR employ to foster employee engagement and motivation?
Bonus Content on Employee Engagement
Human Centric Strategies for Boosting Employee Engagement in Your Organization https://www.peoplekult.com/post/3-strategies-for-boosting-employee-engagement-in-your-organization 
Dr. Joey Faucette on How Leaders Can Design the Mindset Made for Positive Work Cultures https://youtu.be/VwJ5EfaqhWA?si=HmidD5qzwDcz-wkr 
 
This episode is hosted by Ivan Palomino - founder of PeopleKult
 

Education within corporate settings faces formidable challenges that necessitate fresh solutions. A recent McKinsey study underscores the concerns of 87% of executives, who view the skills gap as a looming threat to their organization's growth. Equally concerning, a study conducted by Deloitte reveals that 67% of employees recognize the pressing need for more comprehensive training to perform their job functions effectively.
 
In light of these findings, it's clear that a reimagining of corporate education is required. In the following discussion, we'll explore with my guest David CM Carter, alternatives and strategies to bridge this critical skills gap and enhance workforce training, fostering organizational growth and success.
 
About my guest David CM Carter
David CM Carter is an entrepreneur whose illustrious career has earned him the well-deserved title of 'The World's Leading CEO Mentor.' With over four decades of experience, he stands as a true pioneer in the world of innovative business.
David is also the accomplished author of 'Breakthrough: Learn the Secrets of the World's Leading Mentor and Become the Best You Can Be.'
He is known for his groundbreaking work in character-based professional development, a paradigm shift tailored for organizations that prioritize a human-first approach.
David wholeheartedly embraces the 'Entelechy' philosophy, a concept rooted in Aristotle's wisdom. This philosophy reflects his unwavering belief in realizing one's full potential and essence, a principle that has defined his remarkable career and continues to inspire those around him.
Reach David CM Carter https://www.linkedin.com/in/davidcmcarter/ 
He is the chairman and founder of the Entelechy Academy https://entelechy.academy/ 
 
What We Discussed in the Episode with David CM Carter on the Role of Character & Life Skills to Improve Performance at Work
- Defining Character, Skills, and Meta-Skills: What Sets Them Apart?- Performance Assessment in Corporations: Common Pitfalls and Mistakes- Reimagining Corporate Training: Addressing the Flaws in Developing Job Success- Nature vs. Nurture: The Age-Old Debate on Controlling Character Traits- Transforming the Future of Work: If You Had a Magic Wand, Where Would You Start and When?- The Relevance of University Degrees: Is a Degree Still Necessary for Lifelong Learning?- Nurturing Healthy Work Cultures: Candid Advice for Improvement
 
Bonus Content on Learning and Performance
White Paper - Changing corporate learning https://www.peoplekult.com/reinvent-corporate-learning-guidebook  
What Great Bosses Say and Do to Create Amazing Work Cultures https://www.peoplekult.com/post/what-great-bosses-say-and-do-to-create-amazing-work-cultures 
 
This episode is hosted by Ivan Palomino - founder of PeopleKult
 

Collaboration presents both an opportunity and a challenge within corporate environments. Research shows that while 86% of employees consider collaboration crucial for their success, only 53% believe their organization excels at it.
According to the Stanford Graduate School of Business, fostering collaboration can lead to a remarkable 20% boost in employee productivity. Similarly, a study from the University of California, Berkeley reveals that companies that actively encourage collaboration tend to be more innovative and achieve greater success. Additionally, findings from McKinsey & Company suggest that businesses cultivating a culture of collaboration are more likely to enjoy high levels of employee engagement and customer satisfaction. Embracing collaboration is not only a cultural advantage but also a strategic imperative in today's corporate landscape.
About my guest Dr. Tanvi Gautam
Dr. Tanvi Gautam is a distinguished multi-award-winning keynote speaker, executive coach, and senior faculty member at Singapore Management University (Executive Development). Dr. Tanvi excels in enhancing leadership capabilities and instigating cultural shifts, employing a unique fusion of cognitive and emotional tools.
Certified in Storytelling, Conversational Intelligence, and Culture Talk Tools, she collaborates with notable clients like Accenture, Goldman Sachs, Mastercard, Dyson, Coca Cola, Gap Inc, Microsoft, Merck, Electrolux, and more, offering comprehensive interventions.
Dr. Tanvi combines corporate precision with academic depth to drive essential transformations in our disruptive world. She's an accomplished Game Changer, recognized by Workforce Magazine (USA) as the first Asia-based leader on this prestigious list.
Her pioneering ideas have graced esteemed publications such as Forbes.com, Harvard Business Review, Business Times, Economic Times, and BBC World. As a two-time author and a top influencer in leadership according to People Hum, Dr. Tanvi is the only Asia-based HR influencer featured on SAP's global influencer HXM list.
In 2021, she made history as the first woman of color to preside over the Asia Speakers' Association Singapore. Dr. Tanvi Gautam, with a Ph.D. in Organizational Behavior, leads Leadershift Inc and is a true luminary in leadership and culture transformation.
Find out more at www.leadersupgraded.com
 
About Tanvi Gautam's book: Deep Collaboration
Her book Deep Collaboration will be live soon - learn more about fast-tracking collaborative performance    https://leadersupgraded.com/deep/
What We Discussed in the Episode about the challenges of collaboration at work:
In this episode of the Growth Hacking Culture Podcast we talked:
- Balancing Collaboration and Individual Competition: Can a Harmonious Workplace Exist?- Debunking Common Myths About Collaboration in the Workplace- Unlocking the Power of Workplace Collaboration: Best Practices and Technology Innovations- Measuring Collaborative Success: Key Metrics for Effective Organizational Initiatives- Fostering Collaboration: Can it be Taught, or Are There More Effective Learning Paths?- Rethinking Organizational Structures: Maximizing Collaboration through Innovative Approaches
 
Bonus Content on Human Centric Collaboration
The 2024 Human Centric Workplace Trends https://www.peoplekult.com/post/the-human-centric-workplace-top-trends-for-2024 
Building Trust: The Secret Ingredient for Collaborative Work Cultures https://www.peoplekult.com/post/building-trust-the-secret-ingredient-for-collaborative-work-cultures 
 
 
 
 

An innovation culture is crucial for organizational success, fostering shared values, beliefs, and behaviors that encourage creativity and risk-taking. Google is renowned for initiatives like the "20% time" policy, allowing employees to dedicate a portion of their work hours to self-directed projects. 3M embraces the "15% rule," granting employees the freedom to pursue personal projects. Amazon's "Working Backwards" approach prioritizes customer-centric innovation, contributing to its constant growth. These companies exemplify how innovation culture fuels progress.
In today's episode - I will be discussing the human side of innovation in order to drive real organizational change driven by employees.
 
About My Guest - Mykola Takzey
Mykola Takzey has an impressive corporate innovation career, spanning across diverse locations, including Ukraine, Switzerland, Israel, and Belgium. What sets his experience apart is his involvement with organizations facing transformation challenges. Mykola stands out as a unique marketer who seamlessly integrates innovation and human change methodologies. His approach ensures that innovation becomes an integral and ongoing part of the organizational culture, rather than a one-time occurrence.
 
How to reach out Mykola Takzey
In LinkedIn https://www.linkedin.com/in/takzey/ 
 
What We Discussed in this episode on building innovation that is bottom-up driven:
Often the psychological aspect of innovation - change coupled with resistance or fear by employees - is disregarded because we oversimplify believing that innovation is the reward that everybody expects - what are the symptoms to expect in organizations where the human side has been overlooked
Do we have good examples where innovation driven by the top of the organization has been a success? How did they make it work?
Legend or Truth? Without Steve Jobs Apple would not be one the most innovative companies. Do we need a few good innovators or many micro- innovators in succesful corporations??
What are the challenges to implement sustainable innovation that is truly coming from the organization [bottom-up innovation]
What are the usual reasons that companies give not to start a full blown program where people learn and have the resources to bring innovation in their day to day
What actions should be put in place to build sustainable innovation at work
 
Bonus content on Innovation
Building a Customer-Centric Culture: Embracing Agility and Innovation https://www.peoplekult.com/post/building-a-customer-centric-culture-embracing-agility-and-innovation 
About General Electrics Transformation https://hbr.org/2017/09/inside-ges-transformation.Organizational 
A Culture of Innovation Starts with People https://simplyhuman.substack.com/p/a-culture-of-innovation-starts-with