Growth Hacking Culture

In a McKinsey study, it was found that 70% of corporate culture transformations fail. These failures often result from misalignment with business strategy, lack of leadership commitment, insufficient employee engagement, ineffective communication, and a lack of measurement.
Successful navigation of cultural change requires a strategic approach that addresses these challenges dynamically for a higher likelihood of success.
 
About my guest Eric Stone
As the Founder of Clear Path Ventures, Eric Stone specializes in expertly guiding young professionals and businesses on their journey to success. With a rich twenty-six-year career at the renowned rental car company Enterprise Holdings, Eric quickly became one of the most accomplished Regional Vice Presidents.
Eric Stone is also the author of "Jumpstart Your Workplace Culture: A Road Map for Igniting High Performance," offering valuable insights into cultivating a thriving work environment for optimal productivity and success. Whether one is a budding professional or a growing business, Eric Stone and Clear Path Ventures serve as the compass on the road to achieving excellence.
Get his book 📕 Jumpstart Your Workplace Culture: A Road Map for Igniting High Performance: https://www.amazon.com/Jumpstart-Your-Workplace-Culture-Performance/dp/163755396X
 
How to Reach Eric Stone
The Clear Path Ventures Website https://clearpathventures.com/
His LinkedIn Profile https://www.linkedin.com/in/eric-stone-clear-path/ 
 
What We Discussed in this Episode about the myths of Culture Change:
- Is this True or a Myth or partly true?    - The impact of work culture on business outcomes has never been measured    - People need to be told about the new culture through regular in-class trainings and manuals    - Building a new culture is based on iterations - you measure, assess results and pivot if necessary    - Managers are the one that know where we stand in terms of culture and performance    - Changing culture needs consultants to kick start
- Mastering Cultural Transformation: A Glimpse into Companies' Success Stories
- The Silent Red Flag: Overlooked Symptoms Calling for Cultural Change
- Avoid These Cultural Change Pitfalls: Worst Ways to Kickstart Transformation
- What are the worst ways to start a cultural change?
 

In a recent 2023 survey conducted by the American Psychological Association, findings revealed a notable surge in workplace burnout, with 77% of employees experiencing it —a marked increase from the 61% reported in 2018. The study highlighted higher burnout rates among women (83%) compared to men (66%), as well as a prevalence among younger workers (85%) in contrast to their older counterparts (70%).
Is it possible to be great at everything that matters most to us, without missing on our wellbeing?
 
About this episode guest: Ryan Renteria
Ryan brings nine years of experience from Goldman Sachs and prominent hedge funds to his profile. He holds a BA in economics from Stanford University and is the author of the book 'Lead without Burnout: Growth with Less Stress for You and Your Team.' Additionally, Ryan is the founder of Stretch Five, a prominent executive coaching firm.
Reach out Ryan Renteria on his LinkedIn profile https://www.linkedin.com/in/ryan-renteria/ or in his company website https://thestretchfive.com/ 
 
What We Discussed in the Episode on How to Create a Culture of Optimized Wellbeing
- Escaping Toxic Work Cultures: Breaking the Money Trap and Moving Forward- Assessing Corporate Responses to Burnout Signs: Are Companies Walking the Talk?- Recognizing Burnout Indicators: How Leaders Can Identify Struggling Team Members- Balancing Well-being in Fast-Paced Work Environments: Feasibility and Genuine Care- Embracing Alternative Well-being Practices: Incorporating Mindfulness and Regular Breaks in Corporate Settings- Shifting Focus in Corporate Training: Addressing Systemic Challenges over Well-being Patchwork
 
About Ryan's book Lead without Burnout - Growth with Less Stress for You and Your Team
In Lead without Burnout, Ryan Renteria shatters the myth that you must sacrifice ambitious professional growth to achieve better balance and enjoy stronger mental and physical health. Lead without Burnout shows you how to slash stress, achieve phenomenal business performance, and live a happy and fulfilled life.
Learn more on www.leadwithoutburnout.com  or buy it in Amazon https://www.amazon.com/Lead-without-Burnout-Growth-Stress/dp/B0CLHVQW13 
 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]
 
 
 

Preparing leaders to lead in times of crisis is a major challenge for organizations that gains in importance as we transition into a Human Centric Workplace:
In a recent McKinsey Global Institute study, it was revealed that companies demonstrating proficient crisis leadership boast a 3.3 times higher probability of surpassing their industry counterparts.
Similarly, a 2022 Harvard Business Review study highlighted that leaders fostering psychological safety among their workforce exhibit a greater likelihood of achieving success during periods of crisis.
 
“Faced with crisis, the man of character falls back on himself. He imposes his own stamp of action, takes responsibility for it, makes it his own.” - De Gaulle
About my guest Imad Elabdala
As an authority in Change Leadership, Imad Elabdala combines the art of storytelling with scientific principles, orchestrating impactful global sessions focused on self-leadership and resilience.
Imad Elabdala spearheaded Kidnovation, a globally acclaimed educational technology platform dedicated to nurturing emotional intelligence and leadership competencies among students. The platform's excellence earned prestigious recognition, including Sweden's Royal Entrepreneurial Award.
Through Hero To Be, Imad Elabdala has empowered over 17,000 individuals across diverse backgrounds, providing customized mental health tools. This impactful initiative earned the UN Global Innovation Award in 2020 for its outstanding contribution to community welfare and mental well-being.
He is also the founder of Magic Bean Innovation Labs - A Venture Studio empowering founders & transforming visions into award-winning, industry-disrupting innovations!
How to reach Imad:
On LinkedIn https://www.linkedin.com/in/imadelabdala/ 
On Instagram https://www.instagram.com/imadelabdala/
Watch his TedTalk on Vulnerability as a key to confidence. A story of resilience https://www.ted.com/talks/imad_elabdala_vulnerability_as_a_key_to_confidence_a_story_of_resilience 
 
What We Discussed in this Episode on  Leading in Crisis with Resilience and Clarity
- Assessing Leaders' Distinctions Between Genuine Crises and Workplace Pressures- Examining Brain Responses in Crisis for Team Leaders versus Contributors- Balancing Vulnerability and Strength in Leadership Expectations- Developing Crisis-Ready Habits for Effective Leadership- Understanding Variances in Acquiring Resilience Across Gender and Generations- Identifying the Most Detrimental Behaviors in Crisis Leadership- Reevaluating the Relevance of Icons like Jack Welch and Steve Jobs in Modern Leadership
 
More about Leading in times of crisis:
Ron Carucci on How to be a Human Centered Leader in Times of Financial Crisis
 https://www.youtube.com/watch?v=d_Ol9OvyKRk 
 
 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]
 

A 2022 Gallup poll discovered that just 2 in 10 employees find their company's performance management system motivating for their best work. Over 90% of HR leaders expressed dissatisfaction with traditional performance reviews, citing concerns about their effectiveness, fairness, and impact on employee engagement.
People Performance remains a significant challenge for many employees - there must be better way to make it happen!!
Specific employee complaints about performance reviews include inaccuracies (74%), feeling blindsided (62%), managers lacking feedback readiness for millennials (around 60%), and 4 in 10 U.S. employees disengaging when feedback is lacking. 
 
About JJ (Projjal) Ghatak [founder of OnLoop]
Having previously held roles at Accenture and Uber, coupled with experience in venture capital, Projjal recognized the shortcomings of traditional development and performance review methods within corporate structures. Fueled by dissatisfaction, he took the initiative and established OnLoop in 2020, aiming to revolutionize these practices.
JJ's educational journey includes studies at Stanford and SMU (Singapore), leveraging this academic background to spearhead innovative changes in the realm of corporate development and performance assessments.
 
Want to reach out JJ?
His LinkedIn Profile https://www.linkedin.com/in/pgonloop/
About OnLoop
OnLoop is an AI powered habit-building platform ensures that teams are motivated, aligned, and accountable
The OnLoop website https://www.onloop.com/
What We Discussed in this Episode on Measuring People's Performance differently
- Challenges with Traditional Yearly Performance Reviews: Why Do They Often Fail Employees?- Defining Ideal Performance Metrics: What Should Companies Measure Beyond Standard Objectives?- The Future of Performance Enhancement: Leveraging AI's Role in Individual and Business Improvement- Guiding Organizational Change: Recommendations for HR Leaders and Essential Learning Areas- Linking Individual Performance to Evolving Organizational Culture: Strategies for Change- Employee Privacy Concerns: Risks Associated with Technology Revealing Employee Sentiments- Enhancing Human Skills in Corporate Training: Effective Methods for Developing Behavioral and Meta-Skills
 
 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]

Recent research has shed light on the apprehension CEOs harbor towards uncertainty. A 2019 Harvard Business Review study revealed a tendency among CEOs to shy away from decision-making in uncertain situations, even when such decisions could significantly influence a company's success. The study's findings attribute this behavior to the inherent risk aversion of CEOs, who prioritize decisions geared toward minimizing potential losses.
Another pertinent study, featured in the journal "Organizational Behavior and Human Decision Processes," unveiled that uncertainty often prompts CEOs to make impulsive decisions. This tendency arises due to cognitive biases like the sunk cost fallacy, posing challenges for CEOs in maintaining rational decision-making processes.
 
This topic needed a recognized expert on risk and uncertainty - welcome to my guest Alec Corthay
 
About Alec Corthay [expert in the management of uncertainty] 
Meet Alec Corthay, a seasoned management expert renowned for his expertise in handling uncertainty. With a background in advisory roles at EY and Cegos, Alec brings over two decades of experience to the table. He has also served as a CIA-certified internal auditor and holds a degree in economics from HEC Lausanne.
As a prominent figure, Alec engages as a speaker, facilitator, and corporate trainer, leveraging his insights to guide leaders in navigating uncertainty effectively. He imparts knowledge and techniques honed through years of experience in his roles, sharing invaluable expertise gained from teaching at prestigious institutions such as Centrale and Mines Paris engineer schools.
Moreover, Alec is the visionary founder and CEO of Zerra, a testament to his dedication and leadership in the realm of uncertainty management.
Reach out Alec on https://www.linkedin.com/in/aleccorthay/ 
and on his company website Zerra https://www.zerra.fr/  
What We Discussed in this Episode on How Corporates Can Learn to Live and Thrive with Uncertainty
- Transforming Corporate Culture: Strategies to Shift from Risk Aversion to Calculated Risk-Taking- Balancing Control and Entrepreneurship: Practical Approaches for Organizational Operations- Building Personal Agility: Techniques to Enhance Individual Capacity for Adaptability- Fostering Virality in Uncertainty: Cultivating a Culture of Thriving Amidst Ambiguity- The Vital Role of Agility and Flexibility in Navigating an Uncertain Business Landscape- Harnessing Data Analytics for Proactive Response: How Predictive Modeling Aids Corporations in Addressing Challenges- Striking the Right Balance: Assessing Control and Agility Alignment in Corporate Structures
 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]

In the past few years, there has been significant improvements in people analytics. As we move into 2024, HR teams are urged to harness the power of recruitment, hiring, retention, motivation, and developmental data. The demand for people analytics is anticipated to surge further in 2024. Establishing a structured framework is crucial for businesses to comprehend this data and seamlessly integrate its insights into the organizational fabric.
 
About Keith Goode from ZeroedIn Technologies
Keith Goode serves as the Vice President of Client Services at ZeroedIn Technologies, a cutting-edge platform specializing in converting HR, talent, and business data into actionable insights. With a robust background spanning over two decades, Keith has adeptly implemented and supported human capital management and business intelligence solutions.
 
What We Discussed in this Episode about Key Trends on People’s Analytics:
- What is the key Information Companies Must Acquire About People for Business Success in 2024- Impact of AI and NLP [Neurolinguistic Programming] on HR Technology: Advancements from a Year Ago and Present Capabilities- Primary Obstacles for Companies Embracing People Analytics: Resources, Knowledge, or Financial Constraints?- Empowering HR Professionals: Strategies to Enhance Tech Proficiency and Skill Acquisition- Current Trends in Assessing Corporate Work Culture: Insights and Developments- As CEO of a Fortune 500 Company, What are the Crucial People Insights for Frequent Monitoring
 
Bonus Material on Trends 2024
Key Trends 2024 in the workplace https://www.peoplekult.com/post/the-human-centric-workplace-top-trends-for-2024 
How to make creativity be the driver of business growth in 2024 https://www.thecornerstoneadvisory.com/our-insights/how-creativity-drives-business-innovation-and-growth 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 
This episode is sponsored by:
PeopleKult [behavioral science, tech and analytics to scale up the next generation work culture]
The Cornerstone Advisory [innovation, performance and growth for future-focused organizations]
 

The phenomenon known as "The Great Resignation," characterized by a substantial wave of workforce departures during 2021 and 2022, has persisted into 2023. This ongoing trend poses significant challenges for companies seeking to attract and retain skilled employees.
Despite concerted efforts by companies to address this issue and retain their valuable talent, only a handful have successfully deciphered the code for fostering employee engagement and long-term retention.
About my guest Paul Ter Wal
With an extensive 22-year career as a labor and employment lawyer, Paul fulfilled his commitment to enhancing the quality of employees' lives beyond mere work-for-pay arrangements. Presently, he aids organizations in recognizing, implementing, and embodying human-centric values. 
Paul is a co-author of the books: My Camino Walk #1 and Independent Minds, Expert Ideas: How to Thrive in a Changing World. His profound expertise and insights are reflected in these publications, showcasing his dedication to empowering individuals and businesses alike.
How to reach Paul Ter Wal? His LinkedIn profile https://www.linkedin.com/in/paulterwal/ 
Free trial of his Employee Engagement Survey
https://paulterwal.com/employee-engagement-survey 
 
What We Discussed in this Episode on Employee Experience vs Employee Retention with Paul Ter Wal:
- What mistakes do companies make in retaining top talent?- Can employee departure numbers truly measure retention success?- Is retaining employees harder now compared to a decade ago?- What key questions can help us decide to stay or leave a job?- How effective is tech in boosting employee engagement?
 
Bonus Resources on Employee Engagement
The Most Important Leadership Actions to Engage Employees https://www.peoplekult.com/post/the-most-important-leadership-actions-to-engage-employees 
The Psychology of Employee Recognition: Understanding What Motivates Your Team https://www.peoplekult.com/post/the-psychology-of-employee-recognition-understanding-what-motivates-your-team 
Subscribe to the Simply Human Newsletter https://simplyhuman.substack.com/ 
 
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About the Growth Hacking Culture Podcast
The Growth Hacking Culture Podcast is a series of insightful interviews with prominent experts on mindsets, skills and mental resources to grow individually, lead motivated teams and create human-centric work cultures. These episodes are about thought provoking ideas to scale up and growth hack human-centric and performing work cultures. Hosted by Ivan Palomino.
 

In a 2020 Deloitte survey, 93% of CEOs advocated for businesses to make a positive impact beyond profits.
Also, consumers favor companies contributing to society or the environment, as indicated by 83% in the same survey. Gallup's 2019 study revealed that employees aligned with their company's mission are six times more engaged and 22 times more likely to thrive in their roles.
But "doing good" for companies is not easy...I have finally found a person who has done great research on “doing good”, somebody that has looked at the reasons on  why it is so tough to make it happen - my guest for this episode is Joshua Berry
About my guest Joshua Berry
Joshua Berry, the Managing Director and Co-Founder of Econic, recently launched his new book, Dare to Be Naive: How to Find Your True Self in a Noisy World.
Dare to Be Naive: How to Find Your True Self in a Noisy World delves into the clash between leaders' aspirations to use business for societal good and the barriers hindering action. Inspired by the current tensions between business and society, Joshua explores this intersection.
Find the freshly released book Dare to be Naive here: https://www.amazon.com/Dare-Be-Naive-Noisy-World/dp/1646871529 
The Econic website: https://www.econic.co/ 
Joshua's website: https://joshuaberry.com/ 
 
What We Discussed in this Episode on How Companies Can Create Value and Make a Positive Impact:
- Reframing Naivety: Redefining Its Role in Society- Balancing Naivety: Finding the Sweet Spot in Business- Patagonia's Purpose-Driven Journey: Unveiling Yvon Chouinard's Strategies- Self-Awareness in Business: Navigating the Good vs. Bad Paradigm- Breaking Barriers: Initiating Naivety Practice for Leaders- Anticipating Change: Common Mistakes in Business Transformation- Daily Habits for Business Change: Embracing a New Paradigm
 
 

Welcome to the Growth hacking Culture Podcast. I am Ivan Palomino.
It all began with a simple desire: to share actionable tips on creating extraordinary work cultures. And let me tell you, the response has been absolutely amazing! 🙌 The Growth Hacking Culture Podcast has become a hub where we challenge the status quo, exchange thought-provoking ideas, and gather insights from top-notch work culture experts.
🌍✨ This podcast has truly struck a chord, we've been incredibly fortunate to feature a stellar lineup of guests.
🌟🎙️ Joining us on the show were luminaries such as Tim Creasey, Maria Morukian, Andres Glusman, Tony Martignetti, Dr. Tanvi Gautam, Aneace Haddad, Ira Wolfe, Richard Newman and many more inspiring individuals.
🤩🎉 I want to express my deepest gratitude to all of you for supporting this endeavor and sharing in the vision of cultivating exceptional work cultures.
🙏❤️ #GrowthHackingCulture
Website https://www.peoplekult.com/podcast-work-culture 
 
This podcast is brought to you by PeopleKult - the next generation work culture powered by brain and data science.

Recent reports indicate a positive trend in workplace leadership, reflecting an 84% employee satisfaction rate with leadership according to Gallup's 2023 "State of Leadership" report — a notable increase from 70% in 2015. Notably, a 2019 study by Harvard Business Review highlighted that companies boasting robust leadership teams yield a 15% higher return on equity compared to those with weaker leadership structures. 
However, despite these improvements, several areas for enhancement persist. Survey data from Gallup's 2023 report reveals that 61% of employees perceive room for enhancement in their leaders' communication skills. 
Moreover, a significant 78% of employees, as per Glassdoor's 2022 findings, feel their contributions lack adequate recognition. Additionally, Gartner's 2023 study found that 59% of employees believe their leaders could enhance empowerment and task delegation—a crucial aspect requiring attention for further advancement in organizational leadership.
It is time to discuss on the common mistakes made by leaders!
 
About my guest Nancy Lyons
Nancy, the CEO and co-founder of the design and technology consultancy Clockwork, is renowned for her expertise in business leadership. She is also the accomplished author behind the book "Work Like a Boss: A Kick-in-the-Pants Guide to Finding (and Using) Your Power at Work." Through her twenty-five years of hands-on experience in business leadership, Nancy offers invaluable insights gleaned from personal experiences and experiments in her book. She emphasizes a crucial lesson: true power isn't derived from titles, promotions, or team management, but rather from a profound sense of ownership and accountability exhibited daily in the workplace. Nancy is also a staunch advocate for gender equality, consistently championing this cause in her professional endeavors.
 
Read her book Work Like a Boss  https://worklikeabossguide.com/
Nancy Lyons Personal Website https://www.nancylyons.com/ 
Her company Clockwork https://www.clockwork.com/ 
 
What We Discussed in the Episode on Leadership Pitfalls:
- Critical errors made by leaders during and after COVID-19.- The ongoing challenges in the post-pandemic landscape and the importance of leadership accountability.- Embracing uncertainty: How leaders conquer fears amid unpredictable business scenarios.- Are feminine leadership traits more suited to today's leadership demands?- Unveiling the necessity of assertiveness for women in navigating leadership roles effectively.
 
Bonus content about Leadership
Read PeopleKult's article on What Great Bosses Say and Do to Create Amazing Work Cultures https://www.peoplekult.com/post/what-great-bosses-say-and-do-to-create-amazing-work-cultures 
Embracing Our Shared Humanity - Simply Human Newsletter https://simplyhuman.substack.com/p/embracing-our-shared-humanity