9 hours ago
Stop Measuring Culture. Start Changing It. How AI Makes the Difference | Omar Shbaro
Most HR leaders already know the survey isn't working.
They know because they've seen the same deck three years in a row. They know because the workshops got scheduled and nothing changed. They know because the employees who participated last year are participating again this year with slightly less enthusiasm and exactly the same frustrations.
And yet the survey gets launched again. Because it's what you do. Because the contract renews. Because nobody has been given a credible alternative.
Omar Shbaro has spent years building that alternative. As CTO of VAI Solutions and creator of CultureSim, he starts from a premise that most of the industry quietly avoids: measuring culture and changing culture are two completely different jobs. And until organizations treat them that way, the cycle doesn't break.
In this conversation with Ivan Palomino, Omar breaks down why traditional surveys produce culture noise instead of readable signals, how AI can finally do what no consultant or dashboard has managed to do — listen to what people actually say and translate it into specific action at three different levels of the organization — and why the most powerful shift an HR leader can make right now has nothing to do with buying better data.
In this episode:
- Why culture is a behavioral problem not a reporting problem — and what that changes
- How AI removes the human bias that distorts most culture diagnostics
- The difference between culture noise and readable signals — and why it matters for action
- How CultureSim works at individual, manager and organizational level simultaneously
- Why there is always a human in the loop — AI advises, it never decides
- The one question every HR leader should be asking instead of launching another survey
- Why imperfect action taken today beats perfect data collected next quarter
This one is for the HR leader who has sat in enough culture debriefs to know something is broken — and is ready to hear what actually works instead.
Connect with Omar Shbaro: LinkedIn: https://linkedin.com/in/omarshbaro
Email: omar@vaisolutions.ai
Website: https://vaisolutions.ai
📘 Ivan Palomino is launching his new book in french: Expired? The Science of Staying Indispensable in a World Obsessed with New → https://www.ivanpalomino.net/perime-livre-ivan-palomino

Growth Hacking Culture is a top 5% global podcast hosted by Ivan Palomino, exploring the neuroscience, psychology, and behavioral science behind leadership and workplace performance.
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